general motors, ford, and others tried to poach toyota customers by saying "premier toyota in. we will give you a good deal." all is fair in love and the car business. >> the toyota president testified in february about the situation. let us listen to a little bit of what he had to say. >> toyota has, for the past few years, been expanding business rapidly. i fear the pace at which we have grown may have been too quick. i would like to point out here that our priorities have traditionally been the following. first, safety. second, quality. third, volume. these priorities became confused. we are not able to stop, think, and make improvements as much as we were able to before.